Description

• Title:
  Mury i mosty — rzecz o barierach w komunikowaniu się adwokatury ze społeczeństwem
• Creator:
  Grochala, Beata
• Contributor:
  Uniwersytet Łódzki, Instytut Filologii Polskiej, Katedra Lingwistyki Stosowanej i Kulturowej;
  beatag@uni.lodz.pl
• Description:
  In the article, the author describes randomly chosen websites of law firms. Since, according to the Polish law, lawyers should not advertise their services, she analyzed whether these websites truly contained no advertising material. Additionally, the author examined the complexity of the language of such websites. She used modern software called Jasnopis, which determines text difficulty (fogginess) with the use of various parameters. The author noticed that the language of law firm websites did not meet the criteria for simple language and that it was also strongly persuasive. These observations allowed to conclude that the authors of these texts concentrated more on the impressive function of the text that the informative function.;
  Publikacja finansowana przez Dziekana Wydziału Filologicznego Uniwersytetu Łódzkiego
• Object availability:
  free access
• Rights:
  © Copyright by Authors, Łódź 2017; © Copyright for this edition by Uniwersytet Łódzki, Łódź 2017
• Date:
  2017.04.27;
  2017
• Type:
  Article
• Language:
  Polish
• Format:
  application/pdf
• Publisher:
  Wydawnictwo Uniwersytetu Łódzkiego
• Relation:
  Acta Universitatis Lodziensis. Folia Linguistica;51;
  2
• Subject:
  barriers in communication;
  legal language;
  covert advertising;
  text fog index;
  bariery w komunikacji;
  język prawniczy;
  kryptoreklama;
  mglistość tekstu
• Identifier:
  0208-6077;
  http://hdl.handle.net/11089/21468 ;
  2450-0119;
  10.18778/0208-6077.51.2.13
• Data provider:
  Repozytorium Uniwersytetu Łódzkiego
• Can I use it?:
  seek permission
• Type:
  image