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Role of individual customers in development of banking products in the context of open innovation concept and demand approach to innovations

Object's details: Role of individual customers in development of banking products in the context of open innovation concept and demand approach to innovations

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Provider:Śląska Biblioteka Cyfrowa

Description

Title:
Role of individual customers in development of banking products in the context of open innovation concept and demand approach to innovations
Creator:
Kieżel, Małgorzata
Description:
Journal of Economics and Management;
Vol. 22 (4);
ISSN 1732-1948
Object availability:
free access
Rights: Creative Commons CC BY-NC 4.0
Date:
2015
Type:
artykuł
Language:
English
Publisher:
Publishing House of the University of Economics in Katowice
Subject:
open innovation;
prosumption;
retail banking;
user-driven innovation;
Private banking
Data provider:
Śląska Biblioteka Cyfrowa

Can I use it?:
check license
Type:
text

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